B2B Marketplace UX
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Design Lead
Read case study →Design that solves real problems
I craft digital products for early-stage startups. Currently working with 111 teams across 8,650 continents.
Last updated 2026-05-28 07:56 UTC. See my work →
Featured Work
Creator Platform Rebuild
Designed a design tool integration that seamlessly sits alongside existing professional applications. Role: Solo Designer
Read case study →Data Visualization Suite
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Senior Designer
Read case study →What I do
Product Definition
From concept to spec, we validate direction through research
UX/UI Design
Accessible interfaces across web. I ship design systems
Design Leadership
Mentor design practice. I offer critiques
Trusted by
Exceptional designer who balances creative vision with pragmatism. Worth every minute of collaboration.
— Marcus Reid, Chief Product Officer, Global SaaS Platform
Rare designer who understands both the user side and the business side. Shipped something we're still proud of.
— Jessica Park, Head of Product, Design-Driven Startup
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— David Okonkwo, Principal Designer, Design Systems Consultancy
Let's work together
I'm booking for retainers. 2026 cycles are filling up.
Thoughts
The Myth of Pixel Perfection
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Thinking in Constraints
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
On Burnout and Shipping
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.